Commercial Director (Winnipeg)

About BYD Canada

BYD Canada is part of BYD, a global technology company focusing on mobility, energy and transportation solutions.

About the Job

Position: Commercial Director – Market Development & Sales (Senior Leadership)

Role: Lead market entry, dealer network development, and strategic growth for BYD Passenger Vehicles across Canada.

Key Responsibilities

1. Lead nationwide sales strategy for BYD Passenger Vehicles, driving growth and achieving sales objectives.
2. Develop and execute strategic sales plans aligned with business goals, market opportunities, and customer needs.
3. Establish, develop, and manage a high‑performing dealer network while building strong relationships with key business partners and stakeholders.
4. Identify market opportunities, customer trends, competitive activities, and industry developments to formulate effective go‑to‑market strategies.
5. Drive market penetration and brand...