Content Marketing Specialist – Marketing & Brand (Edmonton)

Overview

Alberta Blue Cross is seeking a Content Specialist for a 12‑month temporary role on our Marketing team. The role supports content strategy and execution, working closely with portfolio marketing managers, advertising and channel integration, brand and digital experience teams.

Responsibilities

• Plan, write, edit and distribute external content aligned with marketing and business objectives.
• Collaborate with design, marketing and digital teams to ideate and define content goals.
• Implement audience‑driven integrated content strategies and maintain content governance and workflows.
• Act as project manager for selected projects, securing approvals and ensuring timely delivery.
• Conduct content research, create and curate content across mediums such as thought leadership, newsletters, blog posts, reports, advertorials, promotional materials, video/radio scripts, website pages, social media, etc.
• Write for...