Senior Analyst, Pricing & Promotions

Salary Range: $65,000.00 To $80,000.00 Annually

The Role

Reporting to the Director, Pricing & Promotions, the Senior Analyst, Pricing & Promotions is responsible for providing advanced pricing and promotional analytics to support informed decision-making across Rexall’s Front Store business, driving optimized pricing strategies, promotional effectiveness, margin performance, and competitive positioning.

Responsibilities

• Analyze regular retail pricing, competitive price gaps, and price indices to support pricing strategy decisions and maintain market competitiveness.
• Evaluate pricing actions using elasticity analysis, scenario modeling, and test‑and‑learn approaches to improve margin and profitability.
• Conduct pre‑ and post‑promotional analysis to assess sales lift, margin impact, cannibalization, and halo effects.
• Assess promotional mechanics including depth, timing, duration, ...