Toronto Crm Analytics Lead Role

Overview

Enhance customer experiences as a CRM Data & Analytics Lead at DEPT® in a hybrid setting (Toronto). Leverage Bluecore to provide actionable insights that inform marketing and sales strategies. This role focuses on analyzing and interpreting customer data within the CRM system. You will create vital dashboards to track KPIs, ensure data integrity, and manage customer segmentation. Your findings will inform marketing campaigns, directly impacting customer engagement and retention.

Responsibilities

• Develop dashboards for KPI monitoring related to sales and engagement
• Maintain accuracy of customer data in the CRM
• Segment and analyze audiences for improved campaign targeting
• Configure workflows in CRM and train staff for efficiency
• Gain strategic insights to optimize customer retention efforts

Requirements

• Robust SQL, Excel, and CRM platform knowledge
• Proficiency in BI tools...