VIA Rail
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VIA Rail Web Data Analyst Role
Description
Enhance VIA Rail's web functionality as a Web Data Analyst. Harness the power of Google Analytics to monitor and improve user engagement and overall website performance.
Your role will focus on analyzing traffic data and delivering reports that inform strategic decisions. Collaborating across teams, your work will help refine user experience and boost conversion rates. You’ll employ A/B testing and translate complex data into clear insights for stakeholders.
Key Responsibilities:
• Track and analyze website user behavior using analytics tools
• Develop reports that track critical website KPIs
• Collaborate with marketing for performance optimization
• Conduct A/B tests to validate website strategies
• Present data insights in a clear, actionable format
Requirements:
• Bachelor’s degree in Marketing, Statistics, or similar
• 3-5 years experience with web analytics
• Proficiency in Google Analytics 4 p...
Your role will focus on analyzing traffic data and delivering reports that inform strategic decisions. Collaborating across teams, your work will help refine user experience and boost conversion rates. You’ll employ A/B testing and translate complex data into clear insights for stakeholders.
Key Responsibilities:
• Track and analyze website user behavior using analytics tools
• Develop reports that track critical website KPIs
• Collaborate with marketing for performance optimization
• Conduct A/B tests to validate website strategies
• Present data insights in a clear, actionable format
Requirements:
• Bachelor’s degree in Marketing, Statistics, or similar
• 3-5 years experience with web analytics
• Proficiency in Google Analytics 4 p...