Vice President, Brand Strategy and AI Marketing

Elevate Bell’s brand as Vice President of AI Marketing and Marcomm Automation. In this hybrid role, lead the marketing transformation utilizing AI for customer engagement and brand consistency.
Reporting to the Chief Brand Officer, you will be instrumental in transitioning Bell to an AI-powered marketing organization, ensuring that the brand's promise—Connection is Everything—is delivered consistently. This role combines strategic insight with a practitioner mindset to innovate marketing practices and build brand reputation.
Key Responsibilities:
• Ensure consistent brand expression across all customer activities
• Create comprehensive marketing strategies aligned with Bell’s vision
• Lead dynamic multi-channel campaigns using AI insights
• Collaborate cross-functionally for effective channel strategies
• Manage a diverse sponsorship portfolio aligned with brand values
Requirements:
• 15+ years of senior leadership experience in marketing
• Expertise in AI...